New Restaurants at Strawberry Village in Mill Valley: Hours

Strawberry Village is busiest early in the day now. Since this spring, the center at 800 Redwood Highway Frontage Road has added an all-day bakery, a pilates studio, an IV therapy clinic and a California Latin restaurant. Those arrivals followed a run of departures that included a camera shop, a pet food store, a Spanish grocery and a 33-year-old Thai restaurant.

Put together, the new tenants make the center strongest between about 8 a.m. and 4 p.m. After dark it has fewer new options, and one major gap won't be filled until 2027. Here is how the remade center works through a week, and what changed to get it there.

A day at the center, by the clock

The easiest way to see the new Strawberry Village is to follow the posted hours.

1. 8 a.m. Tartine opens its doors. The bakery opens daily at that hour, and during its soft opening on Aug. 17 a line had formed before 8 and the cafe was full by 8:30.
2. 8 to 9:30 a.m., second Saturdays. Marin's Motor Social, a cars-and-coffee meetup hosted with Porsche Marin, fills the lot. The next one is Saturday, Oct. 10.
3. 10 a.m. to 2:30 p.m., Tuesdays. The certified farmers market runs year-round on the green space in the central plaza.
4. 11 a.m. Cholita Linda opens for tacos, Cubanos and aguas frescas.
5. 4 p.m. Tartine closes.
6. 9 p.m. Cholita Linda closes, the latest posted hour among this year's new food tenants.

This week also has a one-time addition. The merino brand wool& is holding a pop-up sale in Space 540, between Bluemercury and New York Bagel, from 10 a.m. to 6 p.m. on Friday, Oct. 2, and Saturday, Oct. 3, and from 11 a.m. to 3 p.m. on Sunday, Oct. 4.

The bakery that came home

Tartine's opening is a return as much as an arrival. Chad Robertson and Elisabeth Prueitt started Bay Village Bakery in Point Reyes Station and later moved it to downtown Mill Valley. They closed it in early 2002 and opened the first Tartine in San Francisco's Mission District. Nearly 25 years later, Tartine Mill Valley is their first North Bay store. It fills two storefronts at Strawberry Village that had been empty for years.

The wait was long. Tartine announced the location in March 2025, and the opening date slipped more than once before the bakery started serving on and off from Aug. 13 and formally opened Aug. 19. The 3,091-square-foot cafe sits in the cluster with Safeway, Calico Corners and High Tech Burrito. It seats 120 indoors and out. The bread is baked in San Francisco and delivered daily. Pastries, cakes and savory dishes are made on site.

The menu fits a morning crowd. It has morning buns, a soft-scramble tartine with labneh and smoked trout roe, a cheddar and herb omelet, and a morning bun latte. A double grass-fed smash burger on a sweet potato bun covers lunch. CEO Dar Vasseghi called the center "a neighborhood gathering place with a strong sense of community" and said people had been asking for a Marin location for a long time.

The fitness cluster that sets the early hours

The bakery's 8 a.m. opening lines up with what surrounds it. Strawberry Village now has a dense group of workout and wellness businesses, and much of it arrived within the past year.

The studios also hold events in the plaza area. On Saturday, Sept. 26, Hot Yoga Republic, StretchLab Mill Valley and a cardio-strength instructor ran a series of morning sessions starting at 7:30 a.m., with proceeds going to Play Marin, a nonprofit for youth sports and enrichment programs. The sweetshop LuLu Dae's is also open at 802 Strawberry Village, in the space that Woody's Yogurt held for 20 years.

What the departures had in common

The businesses that left were mostly places you visited for a specific purchase, often without planning ahead. They included Mike's Camera, a tenant of five decades that closed in 2023 after lease talks failed. Pizza Antica also closed in 2023. Spanish Table and Woodlands Pet Food & Treats left in 2025, and Bella boutique left early this year.

Woodlands moved to The Cove shopping center. Owner Rob Hansen told The Ark the move was driven by finances and by the landlord's directive to vacate its longtime space for Barry's Bootcamp. In that same March reporting, EDENS, the Washington, D.C.-based developer that bought the center in 2022, said the property was performing well. Five of its 55 leasable spaces were vacant at the time.

Since then, the landlord has leaned into a particular kind of tenant. EDENS has said it partnered with Maven Retail, the agency behind the Presidio's restaurant leasing, to fill space at Strawberry Village. Since the purchase, the center has also gained Bluemercury, CP Shades, Spot Pet Care, Modern Animal and Citizens Bank. It got new lighting, landscaping, outdoor seating and signage, plus a reimagined central plaza used for live music and community events. Three public art installations by local women artists debuted in August.

Former tenants and the landlord describe the change differently. Hansen and others have said rents rose sharply after the sale. EDENS has pointed to the openings and the plaza investment. Both accounts appear in The Ark's coverage. The visible result is a center that gives people more reasons to come back on a schedule, such as a weekly class, a Tuesday market or a second-Saturday meetup, and fewer single-purpose shops.

The evening gap, and the 2027 restaurant

That shift is clearest after Tartine closes at 4. Thep Lela, a family-owned Thai restaurant, closed June 21 after 33 years at the center. Lease negotiations had failed after it went month-to-month in December. It was one of the few businesses there owned by Strawberry residents. Responses on Nextdoor, quoted by The Ark, showed how much it mattered for meals out. "It leaves the center with no places to eat!" wrote a resident.

Cholita Linda arrived about seven weeks later and fills part of that evening gap. It sits directly across the roadway from Tartine and is the sixth location for owners Vanessa Chavez and Murat Sozeri, who started at Oakland's Jack London Square farmers market in 2008. The menu includes fried Baja fish tacos, pescado frito with salsa criolla, picadillo made with Niman Ranch beef, and a Cubano. The drinks include beer, wine, sangria and wine-based margaritas. It seats about 70 inside, with more tables outdoors. "From our experience, it's a community that values good food, and there are lots of small businesses that do things really well," Chavez told the Marin Independent Journal.

The center will have Thai food again, but not this year. Baan Thai Reserve is listed for 615 Strawberry Village and is "coming in 2027." It plans to serve pad thai, curries and pad see ew, with an elevated bar and an Asian-inspired cocktail menu. No public announcement has said which storefront it will take, so it's too early to call it Thep Lela's successor in the same space. For now, an evening meal at Strawberry Village from this year's openings means Cholita Linda before 9 p.m.

What is still empty

Three of the vacancies identified in March were expected to stay empty even after the planned spring openings: the former Pizza Antica, Spanish Table and Mike's Camera spaces. In March, EDENS said it had two unannounced tenants lined up, one in wellness and one in interior design. That report did not name either one. Barry's Bootcamp is in the directory, but there is still no reported opening date. Based on the center's track record, where Tartine slipped from a 2025 target to an August 2026 opening, the next round of arrivals is better counted when the doors open than when it's announced.

When a shopping center changes its tenants and its hours, the homes around it get described differently, from the morning walk to what a buyer hears about the neighborhood. If you own near Strawberry and want to know how changes like these could show up in your home's value, Suzie Koide can walk you through it. Get a complimentary home valuation and plan.